At Appature we are committed to providing customers with the most innovative and nimble technology, as well the flexibility to choose the absolute best content & service providers to meet their unique needs. Appature partners have been carefully selected based on their expertise in capabilities for RM and data-driven marketing, and have demonstrated competency with the Appature Nexus platform.
Our partners offer a range of services including strategic consulting, implementation, change management, RM strategy and campaign design, campaign operations, reporting and analytics and specialized data to assess campaign ROI. The combination of Appature and our world-class partners provides a total solution that enables life sciences companies to move quickly up the marketing maturity curve and achieve the desired end-state of data-driven, optimized, customer-centric "informed marketing".
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Combining the power of the Appature platform with the Strategic services of Digitas Health enables our clients deliver meaningful customer experiences at every touch-point…
with speed, flexibility and responsiveness necessary in this rapidly evolving marketing landscape.
Mukarram Bhatty, SVP, Head of Strategy
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Appature Nexus promises to change the way pharma thinks about and utilizes data and insight about its customers. Pharma and their partner agencies will now be able to break free of the more traditional, laborious, data-opaque legacy systems that are holding CRM back. Nexus democratizes data for the benefit of the entire marketing ecosystem
Jon Sawyer, Principal
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Smart RM strategy married with state of the art RM technology, both tailored for life science brands… this is a winning combination. Together, Appature and DKI will deliver a full service package that will enable brands to build meaningful, optimized relationships with their customers, based on real-time data and insights that move the needle.
Daniella Koren, President
closerlook, inc. is a digital marketing agency that specializes in helping pharmaceutical brands build and maintain meaningful relationships with their most valuable healthcare professionals.
closerlook and Appature enable customers to break free of difficult-to-use systems that hold CRM back, bringing value to the entire marketing ecosystem.
www.closerlook.com
At Digitas Health, we believe that healthcare marketing is in the midst of an exciting and powerful transformation. As people continue to take greater control of their healthcare decisions, they are changing the landscape of healthcare marketing. Digitas Health is a creative brand and media agency dedicated to helping our clients build brands that embrace and capitalize on this change. At the heart of our approach is the belief that confident, empowered customers (both patients and healthcare professionals) are the key to driving business success. We call this shift from product-focused marketing to customer-focused marketing "Helping Not Selling."
Rapid technology evolution continues to transform the marketing landscape. Our customers are increasingly in control of what they see, where they see it and how they consume it. The collaboration between Appature and Digitas Health allows us to capture and leverage marketing intelligence and deliver the right experience to the right audience at the right time.
www.digitashealth.com
Extraprise is the leader in right time revenue optimization, offering database marketing and demand generation services that transform data into comprehensive customer intelligence and apply that insight to the development of highly targeted, multi-channel marketing campaigns at the right time in the customer lifecycle. Extraprise has been chosen by some of the world's largest companies to drive database marketing and demand generation, enabling marketers to make insight-based decisions that execute data-driven campaigns to generate, qualify and nurture buying opportunities. Extraprise guarantees the success of its clients.
We transform your Big Data into customer-intelligence based multi-channel marketing campaigns that are optimized to the customer lifecycle.
Extraprise's i2i Marketing Services support digital multi-channel marketing campaigns executed through Appature.
Global Channel Marketing Solutions (GCMS) provides multi-channel marketing services to the Healthcare industry with a focus on organizational structure, marketing process and platform development, marketing operations services and project management. We also provide marketing solutions to our clients through strategic partnerships with select vendor partners.
www.globalchannelmarketing.com
Harrison and Star is a full-service, global healthcare marketing agency focused on developing strategic, cross-channel promotional campaigns that target medical specialists. Our team of more than 350 professionals (many with advanced degrees in science and medicine) possesses a rare blend of scientific knowledge and cutting-edge marketing capabilities. Working with the world's leading pharmaceutical and biotechnology companies, we specialize in translating complex scientific concepts and clinical data into impactful communications for healthcare professionals and patients.
Harrison and Star's partnership with Appature will help us to better meet our clients' needs to engage and form connections with medical specialists and their patients in today's challenging healthcare environment. Using Appature's powerful yet simple tools, we can develop a rich profile of each customer, launch highly effective on-target cross-channel campaigns, and continually enrich the message, the delivery, and in turn the outcome.
www.harrisonandstar.com
Biolumina is a full-service, specialty-focused global agency with deep expertise in high science categories that provides a complete array of marketing services to clients.
Biolumina's partnership with Appature enables us to deliver the most impactful brand message to each customer using the most cost-effective promotional mix and make our clients' marketing dollars work harder for them. With Appature's Nexus platform, we can offer clients a simple turnkey solution to aggregate customer data from all sources, identify actionable insights, and launch personalized multichannel campaigns that drive sales and ROI.
www.biolumina.com
HighPoint Solutions is a premier provider of specialized IT services dedicated to the Life Sciences and Healthcare industries. Since 2000, our business consulting and technology solutions have delivered, and continue to deliver, business value and competitive advantage to our clients. At HighPoint Solutions, we pride ourselves in being able to deliver not only industry experience and expertise, but the technology solutions to enable answers to your problems.
www.highpoint-solutions.com
The Encima Group provides marketing operations and analytic services, solutions and resources to help our customers manage the strategy, execution and analysis of their marketing programs. The Encima Group provides end-to-end support from strategy through execution, using our in-house team of strategists, analysts, digital and media operations experts and data management personnel.
The Encima Group and Appature provide a turn-key solution for marketing execution. Our customers can leverage a superior technology platform coupled with the expertise to immediately implement and optimize programs. The Encima Group provides domain experts to design and execute campaigns as well as measure ROI.
www.encimagroup.com
The CementBloc is the second-largest, independent, multichannel health and wellness creative agency in the United States. In providing brand promotion and multichannel/digital services under one roof, the CementBloc's mission is to create compelling multichannel customer experiences that motivate behavior and drive positive outcomes.
The CementBloc and Appature believe that relationship marketing will increasingly play a central role in future sales and marketing models, as targeted non personal communications becomes the critical differentiator in the emerging marketplace. This partnership represents best-in-class competencies between developing customer needs-based brand engagements and delivering highly configurable plug-and-play solutions that can fulfill on the promise of customer centricity.
http://www.thecementbloc.com/
We are the healthcare relationship marketing (RM) expert that provides actionable analytics as the differentiator proven to maximize engagement and drive change, because insight-based data is mined at every stage of the customer journey.
DKI's partnership with Appature is designed to maximize the benefits of Appature's flexible technology platform by applying our deep expertise in engaging customers with meaningful relationship marketing programs and using data to optimize ROI. With Appature's cloud-based platform and DKI's strategic services, clients can build lasting relationships that will make an impact on their brands and their bottom line.
www.dkidirect.com
Pursuit Solutions is revolutionizing the way Life Sciences companies engage their customers by empowering Sales and Marketing to share intelligence, and align their channel communications and tactics.
Appature Nexus' advanced targeting capability is a perfect complement to Pursuit Solution's CLEARSKY, our Field Force mobile application. Together, Nexus and CLEARSKY integrate MCM and Field Force channels seamlessly. As a Nexus implementation and execution partner, Pursuit ensures our customers fully realize the vision of Sales and Marketing sharing intelligence and aligning customer touch points.
www.pursuit-solutions.com
Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process outsourcing services, dedicated to helping the world's leading companies build stronger businesses. Headquartered in Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that embodies the future of work. With over 50 delivery centers worldwide and approximately 156,700 employees as of December 31, 2012, Cognizant is a member of the NASDAQ-100, the S&P 500, the Forbes Global 2000, and the Fortune 500 and is ranked among the top performing and fastest growing companies in the world. Visit us online at www.cognizant.com or follow us on Twitter: @Cognizant.
Appature’s innovative cloud-based marketing platform, combined with Cognizant’s deep expertise in marketing strategy and analytics, campaign operations, digital content development services and unique global outcome-based delivery model enables life sciences commercial functions to effectively execute multi-channel marketing programs, delivering value based customer experiences across the customer life cycle.
www.cognizant.com/lifesciences
